Ikigai Digital is a boutique Financial Services consultancy that builds, launches, and runs outstanding digital banks.
The name "Ikigai" (生き甲斐) is a Japanese concept meaning the intersection of what you love, what you're good at, what the world needs, and what you can be rewarded for — your reason for being. For us, that intersection is banking transformation.
We are not generalists. We specialise in modern thin core banking systems, event-driven architecture, and modern ways of working — giving clients speed, agility, and measurable outcomes.
"A key achievement of our collaboration was the complete modernisation of banking services. What particularly stands out is the commitment to contemporary development methodologies, exceptional technical proficiency, and unwavering professionalism."
— Rolf Eichweber, Former CEO, Old Mutual Bank Limited
We build the world's best digital banks.
Think big, start small
Future-ready solutions delivered with speed, agility, and precision.
Unmatched expertise
Exceptional teams backed by 10x and Thought Machine Vault platforms.
People-first strategy
Working side-by-side with clients for strategically superior solutions.
Measurable modernisation
Collaboration and trust, turning bold visions into success you can see.
Three principles that define how we show up — for clients, for the craft, and for each other.
We’ve built banks before.
We take full ownership of outcomes, not just outputs. We show up with context, not credentials. When something is about to break, we say so — before it does.
“The posting instruction pattern will fail at month-end. We’ve seen it before. Here’s the fix.”
We master our craft, then teach the machines.
Expertise is not a starting point — it is an ongoing commitment. We go deep on the domain before we automate it. Shallow knowledge produces shallow AI.
“We ran 400 simulation cycles before the agent produced its first test case. That’s why the numbers are exact.”
We know what AI can do. And what it cannot.
We say what needs to be said, even when it’s uncomfortable. We will not oversell a solution to close a deal. We will not stay quiet when the approach is wrong.
“You don’t need an AI agent for this. A well-structured query will get you there in a tenth of the time.”
The brand palette is built for dark digital environments. Two vivid accent colours — cyan and purple — sit against a deep indigo-black spectrum.
Inter is the brand typeface — clean, technical, and highly legible at all scales. Headlines use Light weight (300); body uses Regular (400) to Medium (500).
Headlines are Light (300), never bold. This is the most defining typographic trait of the brand — heavy headlines break the system.
Eyebrow labels use the / PREFIX pattern:
/ SECTION NAME
Uppercase · 12px · 0.3em letter-spacing · Cyan · Always precede section headings
Digital Banking
Apply to one or two emphasis words in hero headings only. Never to entire paragraphs.
Maintain minimum clear space of equal to the height of the 'i' in Ikigai on all sides.
Never reproduce the logo smaller than 80px wide in digital contexts
Never stretch, distort, or rotate the logo
Never recolour — use the approved light or dark variant only
Never place on busy, low-contrast, or colourful backgrounds
Never add drop shadows, glows, or visual effects to the logo
The voice is confident, direct, and technically precise. We speak as a peer to senior banking technologists — never pitching down, never vague.
Lead with the point
No throat-clearing, no preamble. State the position first, then support it.
Concrete over abstract
"Months compress into days" — not "significantly accelerate timelines."
Possessive framing
Write "your bank", "your teams", "your customers" — not "the bank", "the team."
Rhythm: short then long
Short sentences for impact. Longer sentences for elaboration. Alternate the rhythm.
Negation builds trust
State what you will NOT do. It signals honesty and sets clear expectations.
British English
Honour, colour, behaviour, organisation, specialise, analyse, modernisation.
These words are banned from Ikigai Digital copy. They signal vagueness, hype, or consultant-speak.
Object. Scope. Outcome.
"One gateway. Every model. Complete control."
Action phrase, compressed
"From product idea to launch-ready bank in months, not years."
Your X, qualifiers
"Your banking platform, always modern, always yours."
A consistent set of visual treatments defines the brand's digital presence — from glow orbs to card patterns.
Modernise your platform with speed and lower risk.
border-radius: 16px · padding: 32px
Event-driven architecture, built for scale from day one.
box-shadow: cyan glow on hover
Migrate without disruption using our proven playbook.
box-shadow: purple glow on CTA
All buttons are pill-shaped (border-radius: 999px). Primary = purple fill. Secondary = dark fill. Ghost = transparent with cyan border. Never rectangular.
| Motif | Description |
|---|---|
| / prefix on eyebrows | All eyebrow labels start with / (forward slash + space) followed by uppercase text |
| Pill badges | Stage labels, tags, and status indicators are always fully rounded (border-radius: 999px) |
| Dot bullets | Small 6–8px cyan circles as list markers, never traditional bullet points or dashes |
| Gradient text | One or two emphasis words in hero headings use the #2DFFFF → #7822FF gradient. Never full sentences. |
| Numbered cards | Differentiators and sequences use large light-weight numerals in purple, not bold or filled icon circles |
| Section dividers | Horizontal gradient lines: transparent → #332651 (50%) → transparent |
| Outline illustrations | Geometric/abstract SVG line art — white strokes with selective cyan accent strokes |
Core Banking
White primary strokes, cyan accent detail
Neo Bank Builds
Geometric, layered, architectural
Coexistence
Abstract, structural, purposeful
Support in defining the best approach for your customers and your business. Strategy through to execution.
StrategyThin core banking systems, event-driven architecture, and modern delivery. From concept to live bank.
BuildOur proven coexistence playbook lets you migrate without risk, focus on differentiators, and ship commodity items fast.
MigrateIkigai Digital is a certified 10x Banking implementation partner, enabling clients to deploy the 10x SuperCore platform.
Certified Thought Machine Vault implementation partner, delivering modern cloud-native core banking solutions.
Recognised by The Sunday Times as one of the best small organisations to work for in the UK in 2024. Fully remote, globally connected across 16 nationalities.
Fully remote & globally connected
16 nationalities employed worldwide
Sunday Times Best Small Organisations 2024
Collaboration, inclusivity, and creativity
The AI-native banking platform for financial institutions deploying AI at scale. Seven products across three stages — Foundation, Acceleration, and Autonomy.
intelligence.ikigaidigital.io →Checkpoint · Overpass
Lightspeed · Knowledge Bases · Smart Contract Studio
Overpass Apex · Guardian
Every asset below is pure vector SVG — infinitely scalable, zero rasterisation. Open the dedicated showcase for each set to preview, download, and copy usage code.
Install the Claude skills to give any session instant access to the full brand system. Add the project context to onboard a new session to everything that’s been built.
Brand System Skill
Gives Claude full Ikigai Digital brand context — colours, typography, voice, values, design conventions, and the complete asset library — for any session.
Intelligence Theme Skill
Product-specific reference for the Ikigai Intelligence platform — product taxonomy, philosophy principles, Crawl/Walk/Run methodology, and visual motifs.
Project Context
Complete documentation of everything built — every asset file, dimensions, design techniques, and next steps. Attach to any Claude session to resume instantly.
Email Signature
Table-based branded email signature compatible with Gmail, Outlook, and Apple Mail. Logo embedded as base64 — no external dependencies. Six fill-in fields with copy-paste HTML.
Skills are installed into Claude Code or Cowork once and are available in every session automatically.
Download the .skill file above
Open Claude, go to Settings → Plugins and click Install Plugin
Select the downloaded .skill file — it activates immediately
Claude applies brand context automatically whenever you ask for Ikigai content
To resume a session with full asset context, attach the Project Context markdown to your message.
Example prompt
“I’ve attached the project context. Continue the Ikigai brand work — I’d like to create a new gradient for the homepage hero.”
Do
Use dark backgrounds (#0C0028 or #050039) as the primary canvas. The brand lives in the dark.
Use Light (300) weight for headlines and Display text. Heaviness is reserved for very small type only.
Use muted lavender (#D8D0EA) for body copy — not white. White is reserved for headlines.
Prefix all section eyebrows with / in uppercase, wide-tracked cyan text.
Keep buttons pill-shaped. Use purple for primary actions, dark-fill for secondary.
Write in British English — colour, behaviour, organisation, specialise, recognise.
Use possessive language: "your bank," "your teams," "your customers."
Don't
Don't use white or light backgrounds as a primary surface. This breaks the brand's dark character.
Don't use bold (700) weight for headlines. Heavy headings are off-brand.
Don't use hype words: revolutionary, cutting-edge, disruptive, game-changing, synergy.
Don't use rectangular or sharp-cornered buttons. The brand is always pill-shaped.
Don't write "the bank," "the team" — use "your bank," "your team."
Don't apply the gradient text effect to entire paragraphs or sections — one to two words maximum.
Don't place the logo on busy, low-contrast, or colourful backgrounds.
Before publishing any Ikigai Digital branded content, verify all of the following:
